TV Election Ads (1988)

Today's Golden Oldie is from October 1988.

Back then we only had one TV channel in Israel. And it was non-commercial. So when elections rolled around everyone who watched television watched the string of campaign ads run, one after the other. We were a totally captive audience. If you didn't know that we were a totally captive audience with nowhere to switch to, then the cartoon would make no sense.

* * * These days we've got cable and satellite and commercial TV. The other night the election campaign for the next Knesset began. I switched to channel one (the old, non-commercial station) and dutifully watched the long string of campaign ads run, one after the other.